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Why You Should Care About Per Capita Revenue
Amelia Northrup Usually when organizations consider their ticket sales, they look mainly at total revenue. After all, revenue is what keeps an organization running, and total revenue is the 50,000-foot...
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Data Mining: Digging for Nuggets to Make Pricing Decisions
Jenifer Thomas Every time someone questions the value of data mining, I can’t help but hear the Gold Rush-era adage, “There’s gold in them hills!” The wealth of information gleaned from data analysis...
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